Cognism

Cognism is a pure AI sales technology company that generates prospect data at scale, cleaning and enriching it, and by that helps sales teams grow and scale across all levels of the sales process.

THE CHALLENGE

To fill the sales funnel, B2B companies need to spend at least 60% of resources on lead generation. Worse, less than 1% of B2B leads ever become customers. Why are the costs so high and the conversion so low? The answer is simple: bad data. Prospects might display incorrect data, purchased lists are usually out of date, and sometimes campaigns are not targeted to the correct audience. The challenge for B2B companies is how to ensure that the data they hold is fresh, up-to-date and fit for commercial purpose.

THE SOLUTION

Cognism is an end-to-end sales acceleration solution that provides B2B companies with a more efficient way to prospect. Delivered as a software service (SaaS), Cognism is helping businesses to enrich CRM records, stream leads into the funnel and use artificial intelligence to surface opportunities. Cognism has a focus on financial services clients. Our products are: Cognism Prospector enables B2B salespeople to generate leads and automate the outbound process, from a high-quality, GDPR compliant database of 400 million business profiles. Cognism Refresh blends high-quality, real-time data with AI to provide B2B companies with the freshest, most up-to-date data.

 

THE IMPORTANCE

Cognism has assisted over a hundreds of companies to enrich their data and source qualified B2B leads. Its platform is designed for organisations of all sizes, from start-ups and SMBs to corporate and enterprise companies. Cognism users are 51% more likely to hit quota, generate 45% more opportunities and boost their sales performance by up to 22%. Cognism acquires data from over 200 public and private high-quality sources. Data is maintained to accuracy, security, and compliance. Cognism has partnered with the top UK law firm Sheridans to ensure GDPR compliance. We are committed to full adherence with global data regulations.

NEXT STEPS

For more information on the Cognism platform and how it can help your business grow, please visit our website: https://cognism.com/ Sign up here to register for a demo and see everything that Cognism can do for you: https://cognism.com/registration/

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